Shopping on the internet to be more easy. Various innovations are carried out to spoil the consumer. Esther Swilley, marketing professor at Kansas State University, United States, predicts that online shopping in the future will be a virtual world similar to Second Life game.
The shopper will also receive the benefits of such a model. For example, consumers can try the goods without the need to store and invite another friend accompany the virtual shopping.
The shops will create three-dimensional buildings in dislaying goods. Then, the prospective buyer will use a virtual character or an avatar to virtual shops to deal.
“Avatar will be able to move you to store and select the virtual goods. You can even try to dress and look in the mirror before you make them,” said Willey.
Swiley also add that later, the phone also will be shopping online media popular in which buyers and consumers interact with each other easily.
